Note--this event has been cancelled due to the bitter cold. We'll have autographed copies in stock soon. Give us a call to confirm: 847-446-8880.
Attention Football fans! Join Bob Lederer for a discussion of this year's upcoming Superbowl and his new book, Beyond Broadway Joe: The Super Bowl Team That Changed Football, which details the legendary 1969 Superbowl contest between the heavily favored Baltimore Colts and underdog New York Jets, lead by quarterback Joe Namath, whose talent, cockiness and charm made him an instant celebrity.
But Namath didn't do it alone.
In Beyond Broadway Joe, the members of the legendary New York Jets team share for the first time their funny, poignant, and perceptive personal stories and memorable anecdotes about the Super Bowl team, its players and coaches, and that legendary win. They reminisce about how they became Jets, their success on the gridiron--ten of them were AFC All Stars that magical year of 1968--and reveal for the first time the tactic Namath used to frustrate the Baltimore Colts' defense. They speak about their reactions to Namath's "guarantee" of a Jets' Super Bowl victory, and how the "39 Forgotten" Jets behind him enabled Joe to fulfill that boast.
Mr. Lederer's extensive research and interviews allow Jets players to reflect on their evolution from a team considered part of a "Mickey Mouse" league, through the sudden transformation caused by the signing and introduction of Joe Namath to America's sporting scene. The book explains from different angles--including Jets' game plans--why Jets' coaches and players were supremely confident going into Super Bowl III. Written by a lifelong Jets' fan, Beyond Broadway Joe captures memories--and through never-before-seen material--sheds light on what happened from the 1963 launch of the Jets to the Super Bowl season and during Super Bowl III itself.
This first complete celebration of the Jets' Super Bowl team is a must for all who love the game. Bob won't ignore our present day Superobwl contest either!
Bob Lederer is a writer and the founder of RFL Communications. A former resident of Flushing, New York, and a Jets fan from the team's inception in 1963, he scrupulously followed the New York Jets through its early ups and downs--and its transformation into a championship contender. The Jets' victory on January 12, 1969, when Bob was sixteen-years-old, was the most exciting sports day in his life. Now sixty-four, he has worked for years to learn the full story from Joe Namath's teammates, and can't wait to share the Super Bowl-winning team's story with football fans. He lives in Illinois.
On the eve of the fiftieth anniversary of the New York Jets' historic achievement, a nostalgic, inside look from the men who composed the team behind Joe Namath’s Super Bowl III win, filled with exclusive insights and stories from the surviving players, coaches, and management of that championship team whose victory changed the landscape of American football.